Market Research – 4 Tips on How to Get to Know Your Potential Customers – Relationship Building
Certainly, market research is a vital requirement in any marketing plan. After all, if you don’t know who your potential customers are (and indeed who your present customers are), how can you target the relevant markets? When creating a new marketing plan, with the purpose of improving sales lead generations, it’s an idea to take time to assess your market segments. When you have done this, you can use the information you have gained to further narrow your target market, segmenting the broader market into logical segments as appropriate for your business and/or products.The First Collections Contact – Dos and Don’ts
You sent an invoice to your customer and now payment is past due. It’s time to make your first contact to find out why the invoice has not been paid, but should you pick up the phone and call or do you send them a letter, a fax or an email?How to Use a Merchant Cash Advance
Has your business received a cash advance? Consider these creative ideas for how to best spend the money.Ten Steps to Owning Your Own Business
Unsure of how to start your own business? Here are 10 steps to owning your own business as recommended by the U.S. Small Business Administration.Online Marketing for Your Business: What Not To Do
Using online marketing for your business? Learn about what to do – as well as what NOT to do!