How to Prepare An Easy Marketing Plan for Your Small Business
I have seen a lot of marketing plans throughout my career. Many of them were prepared in a very detailed manner. Most of them followed strictly a popular template available online. I’d like to share a little secret with you that I struggle to read through those marketing plans. Many people are very busy (like I am). Therefore, they do not have the time to read the whole plan. I look for a few key things and normally skip other information. If that is the case, why do we need to spend so much time to prepare a detailed plan in the first place?Inflation, Deflation, Disinflation, and Stagflation – What Are They?
Being a small business owner could be tough. Why did I say that? Apart from having limited resources and having to competing with so many competitors, you also need to know a lot of things. Small businesses do not normally have a department that produces and provides a business or a situation analysis report like big companies. Therefore, it would be best if you could know all relevant sciences that could help you make the right decisions. However, as everyone has limitations, you do not need to know everything in details. You only need to know enough to make the right calls.Finding the Right Daycare Location – Site Considerations
It is important to consider several factors before selecting a location for your daycare business. The first step you should take is to obtain a copy of the licensing requirements for your area from your local, state or provincial government responsible for childcare licensing. These requirements include rules and regulations that will affect site selection for your new daycare (e.g. daycare site requires playground space).The Ins and Outs of Earn Outs
An earn out is a powerful tool for both buyers and sellers. Learn all the options for using an earn out when lending financing is tight.Differentiation – A Path To A Sustainably Successful Business
There are a lot of people who are thinking about having their own business. Many of those people have a full or a part time job, and probably are bored with a corporate environment, politics at work, colleagues or coworkers. If you are one of those people and are serious about starting up a new business, please allow me to introduce a well-known-and-very-important concept that you need to think very hard before doing anything. It is called “Differentiation”.